Tag Archives: lead generation

White Paper Marketing and Lead Generation Techniques!

If you are in the high tech field, or you are marketing B2B, consider writing a white paper instead. It’s simple. The only thing different from a Special Report and a White Paper is the name. How do you know … Continue reading

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Lead Generation Basics!

For most marketers ‘the basics’ will open up a new world of opportunity. So if you think you know the basics do not skip over it because you will probably miss a few very important nuggets of information. I believe … Continue reading

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Old School Prospecting Technique Still Works!

Focus your energy in target markets. It is best to pick a market that you know something about because if you are able to show that you know and understand the industry your prospects will trust you more than they … Continue reading

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